
Jon Taffer is the Gordon Ramsay of the bar and nightclub business. In each episode of this series, Taffer helps transform a struggling bar into a vibrant, profitable business, utilizing his expertise as a nightlife consultant who has started, flipped or owned more than 600 bars and clubs in his career. From the height of the bar stools and the science of the perfect pour to the effect the tempo of the music has on alcohol consumption, Taffer delves into every facet of the business, and he does it with a no-holds-barred style. He's assisted by his wife, Nicole -- who enters establishments under cover to help diagnose the problems -- along with a rotating cast of experts that include a celebrity chef, a Master of Whisky and a mixologist.
In a desert town, Taffer collides with the owner of a bar in a roller rink, a local landmark close to closing for good.
A mother and son find themselves at odds on how to save their failing bar; when mom steps away, her son runs the bar into the ground.
Bar expert Jon Taffer sets off to help Bill, the owner of The Chicken Bone, avoid financial ruin; Bill, a former customer who took over the Bone, learned the hard way that running a bar is much tougher than it looks.
Jon helps a former strip club in Reseda, Calif., become profitable; a bartender is caught stealing.