
Exploring the evolving narrative of America through the stories of some of the nation's most famous families.
Adolphus Busch saves a failing brewery; his grandson turns Budweiser into America's number one beer, but after a corporate takeover, a marketing ploy brings consumer backlash and plummeting sales.
Conrad Hilton gets rich building the world's first international hotel chain; after his sons' rivalry almost destroys everything, his great-granddaughter emerges to redefine the family brand.