Watch S2, EP5: Cola Wars with Fubo for $0 Today
In the 1970s, one major cola brand launches a blind taste-test marketing plan that takes direct aim at their biggest competitor.
In the 1970s, one major cola brand launches a blind taste-test marketing plan that takes direct aim at their biggest competitor.
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S2, EP8 "Soup of the Century"When a chemist begins working at the Joseph A. Campbell preserve company, he invents a condensed soup that brings this rare luxury to the nation for the first time. It also attracts the attention of Henry Heinz, who becomes a bitter competitor.
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S2, EP5 "Cola Wars"In the 1970s, one major cola brand launches a blind taste-test marketing plan that takes direct aim at their biggest competitor.
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