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The Australian Open grew from a suburban club to the biggest sporting event in the southern hemisphere. After almost losing Grand Slam status in the 1980s, the tournament worked hard to project a free and breezy image of Australia to entice TV deals.
The Australian Open grew from a suburban club to the biggest sporting event in the southern hemisphere. After almost losing Grand Slam status in the 1980s, the tournament worked hard to project a free and breezy image of Australia to entice TV deals.
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Australian Open: Beyond the Court
"Australian Open: Beyond the Court"The Australian Open grew from a suburban club to the biggest sporting event in the southern hemisphere. After almost losing Grand Slam status in the 1980s, the tournament worked hard to project a free and breezy image of Australia to entice TV deals.
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