
Mike Baxter is a happily married father of three daughters who finds himself the odd man out as he tries to maintain his manliness in a home surrounded by women. Mike tries to escape all the female drama at home in the warm, manly embrace of his job at the Outdoor Man store, a sporting goods emporium where he is marketing director. He also revels in his Outdoor Man vlog, which he uses as a pulpit for his opinions -- which often have nothing to do with the store's merchandise. When he's supposed to be selling mountain bikes or kayaks, he somehow ends up spouting off about the environment, health care, international politics or any other topic occupying his mind.

After her granddaughter starts misbehaving, Vanessa gives Mandy a valuable parenting lesson; Mike is challenged to find a meaningful gift for his business anniversary with Ed.

Kristin and Ryan go head-to-head in a business negotiation for Outdoor Man that puts their marriage in a sticky situation; Vanessa and Mandy compete to see who can log the most steps in a day.

When Mike is reluctant to support a neighbor in her bid for the school board, he comes under suspicion when campaign signs start disappearing; Eve gets mixed messages when Kristin and Mandy give her advice on romance.

When Eve's neighbor beats her to starting her annual snow shoveling business, Mike gives her a lesson on capitalism and the free market.