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Jon Taffer is the Gordon Ramsay of the bar and nightclub business. In each episode of this series, Taffer helps transform a struggling bar into a vibrant, profitable business, utilizing his expertise as a nightlife consultant who has started, flipped or owned more than 600 bars and clubs in his career. From the height of the bar stools and the science of the perfect pour to the effect the tempo of the music has on alcohol consumption, Taffer delves into every facet of the business, and he does it with a no-holds-barred style. He's assisted by his wife, Nicole -- who enters establishments under cover to help diagnose the problems -- along with a rotating cast of experts that include a celebrity chef, a Master of Whisky and a mixologist.

TV14HD
TV14HD

S7, EP4 "Still Bill"

Deep in debt to his in-laws, a passive, clueless bar owner evokes the wrath of Jon and his own staff.

S5, EP30 "The Unlucky Leprechaun"

Jon Taffer tries to convince a foul-mouthed owner to change his ways before the bar he owns with his ex-wife shuts down for good.

S7, EP11 "In the Rough"

Two absentee owners who see their bar as more of an investment than a business refuse to engage with the staff or customers until Jon Taffer intervenes.

S8, EP22 "Till Failure Do You Part"

In Gibsonton, Fla., Jon must help rescue not only a failing bar but a broken marriage after the Covid pandemic destroyed both their business and their relationship.

S10, EP12 "Havana Rough Time"

Jon Taffer faces a unique challenge in Powder Springs, Georgia: a Cuban-themed cigar bar rendered illegal by a city-wide smoking ban. The owners are now in deep debt and weeks from closing.

S10, EP11 "Hair of the Big Dog"

Jon Taffer heads to Mt. Dora, Florida to rescue a failing bar where an owner struggles to run her business alone after the tragic passing of her partner. While her daughter and son-in-law offer to help, she is unwilling to accept their ideas.

S10, EP10 "Broken Chains of Command"

Jon Taffer heads to DeBary, Florida to rescue a VFW post that is losing members and suffering a financial crisis due to confusion surrounding the leadership of the bar. He must not only rescue the post but also help them establish proper management.

S10, EP9 "615 Reasons to Fail"

In Murfreesboro, Tennessee, Jon Taffer must save a bar from failure. The problem stems from the owner's choice to have her boyfriend, a man with absolutely no professional skills or prior experience, manage the entire business operation.

Jon Taffer is the Gordon Ramsay of the bar and nightclub business. In each episode of this series, Taffer helps transform a struggling bar into a vibrant, profitable business, utilizing his expertise as a nightlife consultant who has started, flipped or owned more than 600 bars and clubs in his career. From the height of the bar stools and the science of the perfect pour to the effect the tempo of the music has on alcohol consumption, Taffer delves into every facet of the business, and he does it with a no-holds-barred style. He's assisted by his wife, Nicole -- who enters establishments under cover to help diagnose the problems -- along with a rotating cast of experts that include a celebrity chef, a Master of Whisky and a mixologist.
Starring: Bernie Williams, Bethenny Frankel, JJ Barea, Jon Taffer, Luis Guzmán, Maria Menounos, Mark Cuban
Original Air Date: Jul 19, 2011
Rating: TV14
Playback: HD
10 seasons available on demand
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