
Jon Taffer is the Gordon Ramsay of the bar and nightclub business. In each episode of this series, Taffer helps transform a struggling bar into a vibrant, profitable business, utilizing his expertise as a nightlife consultant who has started, flipped or owned more than 600 bars and clubs in his career. From the height of the bar stools and the science of the perfect pour to the effect the tempo of the music has on alcohol consumption, Taffer delves into every facet of the business, and he does it with a no-holds-barred style. He's assisted by his wife, Nicole -- who enters establishments under cover to help diagnose the problems -- along with a rotating cast of experts that include a celebrity chef, a Master of Whisky and a mixologist.
Jon confronts an owner who moved his family to pursue his lifelong dream of opening a bar, only for his wife to do all the work.
In Ashland City, Tennessee, Jon Taffer confronts a defiant owner who literally sits on a stool while his family's bar crumbles around him. With the business on the brink, Taffer must inspire this idle owner to stand up and fight.
After a downtown expansion, a successful St. Louis restaurant owner could lose everything as her out-of-control nephew and unqualified manager run her sports bar into the ground.
Jon Taffer attempts to rescue a biker bar that is struggling with a scandalous reputation.